Rugby World Cup Website Cookies and Similar Technologies Policy
We want to help you fully understand how and why cookies and other similar technologies are used, with your consent as required, by us on this Rugby World Cup website (the “Website”). That’s why we have provided this accessible and reader-friendly Cookies and Similar Technologies Policy (“Cookies Policy”) for your reference.
In this Policy, we provide an overview of cookies and any applicable similar technologies and how they work, we outline the types of cookies and applicable similar technologies that we use on the Website, we confirm why we use them and we describe how you can manage your own preferences in relation to our use of cookies.
We fully respect your right to privacy and any personal information which you volunteer or we process will be treated with the highest standards of security and confidentiality by us, in accordance with all applicable data protection laws and principles, including eprivacy and electronic communications legislation and the General Data Protection Regulation 2018 (Regulation (EU) 2016/679) (GDPR). This Cookies Policy provides supplemental information on our data protection practices insofar as it relates to cookies and similar technologies. For further information on our data protection practices in relation to this Website, please refer to and consult the relevant Website Privacy Policies.
Cookies – An Overview
What exactly are cookies?
Cookies are small text files placed on your computer or device when you are browsing a website or platform such as the Website. There are different types and categories of cookies in use and different ways to classify cookies based on their purpose and function.
Some cookies are persistent, meaning that they remain on your computer or device for a certain period of time and are not deleted automatically when you close your browser – these cookies can then be read by a website on your subsequent visits to that website. Whilst other cookies may be session ID cookies – meaning they are deleted or expire when you close your internet browser. The information stored in a cookie may, for example, relate to your browsing habits on a website or web page, or may include a unique identification number so that a website can "remember" a visitor on their return visit. For the Website, we have outlined the expiration timelines for each of the cookie categories within the tables under the “Categories of Cookies” section below.
Where required, we rely on your express consent to our use of cookies on the Website. As outlined further below in this Cookies Policy, for any cookies requiring consent, you will have the option to accept or reject our use of cookies when visiting the Website. You can also . The cookies pop-up screen may also appear at various times depending on when you enter the Website from time to time.
Why are cookies used by websites?
Cookies are commonly used by websites to remember certain aspects of a visitor’s current or previous website visit which can both make it easier to visit the website again and make the website more useful to the visitor. This could include information such as, the time a visitor has spent on a particular page, what language they prefer, login information or preferences chosen during each website visit. Websites commonly do this in order to improve or tailor current and future visits to the relevant website or other related websites.
Cookies are stored in your browser’s cache (a temporary storage location on your computer or device for downloaded files) and allow a website or a third party to recognise your browser on subsequent visits. Most browsers support cookies but you can generally configure your computer or mobile device browser's settings locally to reflect your preferences in relation to accepting or rejecting cookies, including, in particular, how you wish to handle third-party cookies.
First Party v Third Party Cookies
Cookies that are set by us via the Website when you are visiting are called first-party cookies and only the Website can read such first-party cookies.
Websites may also enable third-party cookies which are cookies that are set by third party partners on the website. In this case, the cookies are set and read by a different website (i.e. a third party website). If we use third party cookies on the Website, your consent to the use of such third-party cookies is also requested via our cookies pop-up.
Purpose
Our policy is to use cookies to improve the way we interact with you or when they are essential to functionality and to the way the Website works. Where possible, we have aimed to avoid collecting your personal data via cookies. However, some performance and functional cookies required for providing personalised experiences will use personal data which you provide or we collect when visiting the Website.
The types of activities in respect of which we may use cookies include:
- Storing details that help you to manage your account login online;
- Finding out how people use the Website, such as how often they visit, which pages they go to, and which links they click on – to enable us to improve our services;
- Helping us to provide relevant information, such as details of products, services and other information that you may be interested in;
- Storing information about which media players you generally use so that any video content on the Website is displayed correctly.
We also use cookies to:
- Collect information that will help us to distinguish visitors, to understand visitors’ browsing habits and to improve their experience;
- Compile statistical reports on Website activity e.g. numbers of visitors and the pages they visit;
- Remember information about you when you visit the Website to support in navigating the site;
- Some of the cookies we use are essential in order to provide our properly functioning Website for your use and to maintain the security, safety, and integrity of the Website.
Policy Changes and Updates
The cookies that the Website may use from time to time are subject to change and updating on an ongoing basis. The reason for this might be to meet the requirements of our visitors and users, improve the performance or functionality of the Website or as a result of the implementation of new applications, software, features and/or functionalities, either by us directly or by third parties on our behalf.
On this basis, our team is reviewing our use of cookies in conjunction with this Cookies Policy on an ongoing basis and will update the below list and categories of cookies as required from time to time, including as may be required under applicable laws. This ongoing review process is part of our objective to ensure that we are providing visitors (including you) with as much information and transparency as possible about the types of cookies and any applicable similar technologies that we use on the Website.
As such, we reserve the right to update and/or change this Cookies Policy at any time. So please ensure to check back on this Cookies Policy regularly for any updates and/or changes that may be implemented and which may relate to your use of the Website.
Categories of Cookies
To ensure the highest levels of transparency for Website visitors in relation to our use of cookies, we have set out in detail below:
- a) the main categories of cookies that we use on the site;
- b) the purpose or function of each category of cookies; and
- c) the time period during which each type of cookies will be stored by us.
- Functional Cookies
These cookies enable the Website to provide enhanced functionality and personalisation for visitors (including you) in relation to applications or functions that visitors may wish to use on the Website. These cookies also support to remember visitor preferences from previous visits. This category of cookies may be set by us or by third party providers whose services or applications we have added to or included on certain pages or areas of the site. If you do not allow these cookies, then some or all of these services may not function properly.
- Strictly Necessary Cookies
These cookies are necessary for the Website to function and are always active to ensure the Website can be accessed and viewed by you. The Website will not work properly without the use of Strictly Necessary Cookies and as such, do not require consent. These cookies are usually only set in response to page navigation, access to secure areas of the site, using a specific function or application of the site, setting your privacy preferences, logging in or filling in forms and such other similar actions that you might request, conduct or seek to use on the Website. You may be able to set your browser to block or alert you about these cookies, but some parts of the Website will then no longer work. These cookies do not store any personally identifiable information. These cookies are essential for you to browse the Website without issue and use its features, including accessing various areas of the Website.
|
- Targeting Cookies
These cookies may be set through site by our third party advertising and marketing partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on the site and on other websites. The information in these cookies may also be shared with other organizations, advertisers or third parties. These cookies do not store directly personal information but these cookies are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
|
Group |
Cookie Name |
Description |
Type |
Expiry Duration |
|
TikTok |
_tt_enable_cookie, _ttp |
This cookie name is associated with TikTok which is used to collect data about behavior and purchases on the website and to measure the effect of advertising. It is also used to track website activity to help optimize advertising efforts. |
First Party |
2 Months |
|
|
_fbp |
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers |
First Party |
2 Months |
|
Bloomreach |
__exponea_time2__ |
Used by Bloomreach to understand user Timezone |
First Party |
0 Days |
|
TapTap Digital |
_ttp |
This cookie is typically associated with the use of Taptap Digital, a company specializing in digital advertising. It is used for tracking and ad personalization purposes. |
First Party |
2 Months |
|
Klaviyo |
__kla_id |
This cookie is used to collect information on the visitor's behavior. This information will be stored for internal use on the website – internal analytics is used to optimize the websites or to register if the visitor has subscribed to a newsletter. |
First Party |
1 Years |
|
|
_dlt |
This cookie is associated with Google's real time bidding advertising exchange. The main purpose of this cookie is targeting. |
First Party |
0 Days |
|
|
_gcl_au |
Used by Google AdSense for experimenting with advertisement efficiency across websites using their services |
First Party |
2 Months |
|
Bloomreach |
__exponea_etc__ |
This cookie name is associated with Bloomreach Engagement which is used to store a unique user ID for marketing purposes and to determine which products the visitor has viewed to promote related products and optimize ad-efficiency. |
First Party |
1 Years |
|
|
IDE |
This domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange |
Third Party |
1 Years |
|
Exponea |
xnpe_584a2910-3793-11ee-8fb8-badd09eede69 |
This is an API cookie |
Third Party |
2 Years |
|
|
test_cookie |
This domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange |
Third Party |
0 Days |
|
YouTube |
__Secure-xxxxxxx |
YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. |
Third Party |
5 Months |
|
Quantcasr |
mc |
This domain is owned by Quantcast. The main business activity is: Market and Audience Segmentation, Targeted advertising services |
Third Party |
1 Years |
|
YouTube |
VISITOR_INFO1_LIVE |
This cookie is used as a unique identifier to track viewing of videos |
Third Party |
5 Months |
|
YouTube |
VISITOR_PRIVACY_METADATA |
YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. |
Third Party |
5 Months |
|
YouTube |
YSC |
YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. |
Third Party |
0 Days |
- Performance Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of the Website. They help us to know which pages are the most and least popular and see how visitors move around the Website. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited the Website and we will not be able to monitor or improve the performance of the Website (as it relates to your use of the Website).
|
Group |
Cookie Name |
Description |
Type |
Expiry Duration |
|
Shopify |
_shopify_y |
This cookie is associated with Shopify's analytics suite. |
First Party |
1 Years |
|
Shopify |
_shopify_s |
This cookie is associated with Shopify's analytics suite. |
First Party |
0 Days |
|
|
_gid |
This cookie name is associated with Google Universal Analytics. This appears to be a new cookie and as of Spring 2017 no information is available from Google. It appears to store and update a unique value for each page visited._gid |
First Party |
0 Days |
|
Shopify |
_shopify_sa_p |
This cookie is associated with Shopify's analytics suite concerning marketing and referrals. |
First Party |
0 Days |
|
|
_gat |
This cookie name is associated with Google Universal Analytics, according to documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes. |
First Party |
0 Days |
|
|
_ga_xxxxxxxxxx |
Used by Google Analytics to identify and track an individual session with your device. |
First Party |
1 Years |
|
|
_ga |
This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners._ga |
First Party |
1 Years |
|
Shopify |
_shopify_sa_t |
This cookie is associated with Shopify's analytics suite concerning marketing and referrals. |
First Party |
0 Days |
|
Dotdigital |
_|cf_bm, responder, LP-C78458F92216CFC37H8G95D509DF9DA2F614, cf_clearance,
|
Cookies associated with Dotdigital to collect data in data capture forms |
Frist Party |
0 Days |
Managing Cookies
Accepting, deleting, and how to turn off cookies
To review or change your cookie acceptance and/or preferences for the Website, please click on the cookies icon in the bottom left corner of the Website in order to make the Cookies Pop-Up appear. This Cookies Pop-Up may also appear at various times depending on when you enter the Website from time to time.
Cookie Settings
You can control the setting of which cookies are deployed on your device at any time by clicking on the main Cookie Pop-Up which appears when you enter the Website and also by clicking on the cookie icon in the bottom left corner on the page you are visiting.
Google Analytics Opt-out
For Google Analytics Advertising Features, you can opt-out through Google Ads Settings for mobile applications. Google also provides a Google Analytics opt-out plug-in for web users.
Third-party Tools
Various third party software providers offer browser plug-ins and applications that can help provide you with information on and limit or block third-party advertisements, cookies and some Javascript-based technologies that may operate on your device. Please note that any use of such third party software shall be entirely at your own discretion and risk.
In addition, both Google and Facebook provide tools to control use of advertising on their respective platforms. More information can be found in your account settings on the respective platforms, including in Google’s Privacy Centre and in Facebook’s Ad Settings.
Contact Details
If you have any queries in relation to data protection or if you would like to contact us in relation to your rights, please write to us at World Rugby Events DAC, World Rugby House, 8 – 10 Lower Pembroke Street, Dublin 2.You can also contact our Data Protection Officer by emailing dataprotection@worldrugby.org.
Policy Version
As outlined above in the “Policy Changes and Updates” section, this Cookies Policy is subject to change without notice. The current version of this Cookies Policy was implemented on 15 December 2024
